by The SII Team
Five students in Dave Pierce’s capstone course partnered with five student groups in the capstone course for the interior design major in the School of Engineering and Technology. The students were tasked with redesigning the lobby at the Incrediplex, a 200,000 square-foot sports and entertainment center on the northeast side of Indianapolis.
Prior to meeting with their interior design groups, the sport management students conducted empathy research at Incrediplex to help frame the problems they wanted solve in the lobby. Chief amongst those problems was the lack of identity created for the facility with the entry moment. They presented their research to their interior design peers to make sure the new lobby space met user needs. This allowed the groups to push forward with ideation sessions to boldly redesign the lobby the needs of the user in mind.
With the interior design students leading the charge on changing the design of the space, the sport management students took leadership on the business model behind the idea. Common themes for the design of the space for most of the groups included a space for Instagrammable and other social media moments; sports-themed floor design to help with wayfinding; a place to quickly change into athletic wear and back again; locker storage for convenient safety of items; interactive spaces showcasing athletes who train at Incrediplex; a trophy case that divides entry and exit traffic.
Student reflections on their capstone experience:
- Brandon Mendel on human-centered design
- Josh Kelly on creating the business model
- Anthony Treash on design thinking
- Ian Park on unique sport management experiences
- Emily Egberts on collaborating outside the sport management discipline
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