by Geoffre Sherman with Ryan Fletchall, Lindsay Modjeski, and William Weng
Back in November, working with Dr. David Pierce, I had the thought of bringing a student quartet together to compete in the Dr. Samantha Roberts Case Study Competition at the 2025 Applied Sport Management Association (ASMA) Conference in Cincinnati. It all came together when we thought Ryan, Lindsay, William, and Nate Ryan (who was unable to present due to illness) would make a great team. Turns out, they were a fantastic team!