In business school, we tend to group different types of business by their customers and their product – B2C, B2B, big box retailers, SAAS, professional services – we have all kinds of names for differentiating businesses. This is effective in the classroom, but out in the business world it tends to gloss over differences and… Read more »
Marketing
Travis Baker – The All-American Self-Taught Entrepreneur
What is entrepreneurship today? This is a broad question, so perhaps we can narrow it by asking what does entrepreneurship look like today? Historically, there has been a focus on self-taught and self-made entrepreneurs. The laundry list of great American entrepreneurs – people like Henry Ford, Andrew Carnegie, Madam C.J. Walker – contains few… Read more »
Breaking the Stigma: Selling Used Cars in Los Angeles
When I say “used car salesman” what is the first thing that comes to mind? It’s probably not a good connotation. You might think of a scheming dishonest scam artist, or someone trying to make a quick buck. Few people have a positive connotation with the term. That is something that entrepreneurs like Derek… Read more »
An Interview with Ace Rashid after His Company, Ace SEO Consulting, Wins Two Recognized Industry Awards
A guest this week submitted a great interview with Ace Rashid. Below you can read some of their insights: The most important thing for businesses in this digital age is to have a recognizable digital footprint. They have to be a part of the digital world and be known to at least their target audiences…. Read more »
Real Estate Startup Shaking up the Industry
A few days ago, Marketing Moves was able to speak with Bryan Bowles, a serial entrepreneur out of the St. Louis startup scene, about his most recent venture, Transactly. In particular, we were interested in getting to know about his inspiration for the company, his marketing strategy for it, and some of the challenges he… Read more »
Who is Ross Blankenship?
This week was a busy one, but in between tests and classes, I had the privilege to interview Ross Blankenship, founder of Vail Networks, a startup web development expert, and one of the best angel investors in America. Ross Blankenship is an enthusiastic entrepreneur and dedicated business owner, in other words precisely the sort of… Read more »
How to convince customers to buy CBD oil without getting fined
The thing I love about marketing is that it is always different. Sure, we’re always thinking about conversion ratios, our sales funnel, cost per lead, and other common metrics, but each industry and company will present unique challenges and opportunities that you will continue to test you as a marketer and entrepreneur. That’s why… Read more »
The Right Way to Start A Business in Calgary
If you are someone considering the option of starting a business in Calgary, you have to be sure about the preliminaries. You can’t think of a unique product or idea and entirely rely on its uniqueness to make your business a hit. There are lots of other things that you need to pay attention to… Read more »
Going digital; making an archaic industry modern
For today’s blog post, Marketing Moves had the unique opportunity to interview Michael McDougald, founder of Fast Partitions, a bathroom partition distributor and Aviation Shirts, an aviation apparel company. During our discussion, I had the chance to hear how Michael built an online distributor that has already jumped to the cutting edge of his industry… Read more »
How local SEO can help your business
Marketing moves is, of course, a marketing blog. We cover all topics under marketing, whether they are digital or traditional or anything in between. The world of marketing is a big tent, and we all fit under it. However, being a business student and tuned into marketing as it presents itself to the world, it… Read more »