Here’s a little bit about Urban Outfitters in their own words:
Urban Outfitters, Inc. is an innovative specialty retail company which offers a variety of lifestyle merchandise to highly defined customer niches. We have an established ability to understand our customers and connect with them on an emotional level. The reason for this success is that our brands — Urban Outfitters, Anthropologie, Free People, Terrain and BHLDN — are both compelling and distinct. Each brand chooses a particular customer segment, and once chosen, sets out to create sustainable points of distinction with that segment. In the retail brands we design innovative stores that resonate with the target audience; offer an eclectic mix of merchandise in which hard and soft goods are cross merchandised; and construct unique product displays that incorporate found objects into creative selling vignettes. The emphasis is on creativity. Our goal is to offer a product assortment and an environment so compelling and distinctive that the customer feels an empathetic connection to the brand and is persuaded to buy.
They gave us a couple tips that they think are so important when going into an interview:
- Come in with a positive and respectful vibe.
- Exhibit a familiarity with current product and trend awareness.
If applying to Urban Outfitters, it is important that you are familiar with their brand and products. If you are lucky enough to land an interview, be yourself and come with an upbeat zeal.
Find out more about Urban Outfitters here.